Glow-worthy Korean skincare, curated for your best skin

Medi & Research Co., Ltd., founded by CEO Seohyung Lee, is a science-led skincare house devoted to the rare antioxidant Deinoxanthin. After years of in‑house research, the team perfected a way to purify and stabilize this exceptional ingredient at high concentrations, unlocking its full potential for daily use. Today, Medi & Research transforms advanced laboratory discoveries into refined skincare experiences, with JUSTBEME at the heart of its consumer portfolio.

JUSTBEME is a modern skincare brand that brings together high-performance science and quiet luxury. From elevated sun care to travel-ready rituals and mild, low‑pH formulas for sensitive skin, each product is crafted to feel indulgent yet reassuringly gentle—inviting every complexion to reveal its most authentic, luminous state.

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JUSTBEME aims to become the most trusted daily ritual for skin that wants both purity and performance. By harnessing high-concentration Deinoxanthin and thoughtfully selected, naturally derived ingredients, the brand seeks to deliver visible results while preserving the skin’s own resilience. Its goal is to offer tailored routines for diverse skin types and lifestyles—elevating everyday care into a refined, science-backed experience that lets each person’s natural radiance quietly stand out.